analysing print adverts

analysing print adverts

what makes a good print advert:

  • Clear and effective image
  • Memorable-emotional, informative
  • Slogan/catch phrase, tagline-entice audience, stick in head
  • Persuasive language 
  • Clear language-to the point
  • Appropriate font-typeface, sans-serif/serif
  • Colour scheme-ideally 3/4
  • Clear layout
  • Name of product
  • Website
  • Brand identity-logo, name of brand/company
  • Eye catching
red bull advert:


  • brand identity
  • logo everwhere
  • persuasive language
  • eye catching
  • camera angle
  • colour scheme
  • clear layout
  • name of product repeated three times

Evian launches new creative ad campaign | 2018-07-10 | Beverage ...

evian:

  • colour scheme
  • eye catching
  • clear
  • not cluttered
  • live young
  • brand name and logo recognisable
  • product
  • can't miss the advert


Sprite Soda Ad | Campaign photography, Ad campaign

sprite:

  • eye catchcing
  • bright colours
  • enthusiastic
  • logo with slogan
  • models expression represents drink
  • colour scheme
  • clear
  • not much info
  • easy to look at and understand

Monster Energy Print Ads – The Power of Advertisement

monster:


  • bright colours
  • eye catching
  • big logo
  • can't miss it
  • clear
  • price displayed
  • text
  • name repeated


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